Jeffree Star Net Worth 2024 How the Beauty Mogul Built His $200 Million Empire

Jeffree Star Net Worth 

$200 Million

Jeffree Star net worth is estimated at $200 million, making him one of the highest-paid YouTube stars and a prominent figure in the beauty industry. Born Jeffrey Lynn Steininger Jr. in 1985, Star is a multifaceted personality with accomplishments as a model, fashion designer, DJ, singer-songwriter, makeup artist, and entrepreneur. Known for his striking hot pink hair and extensive tattoos, he first gained fame in the mid-2000s as a MySpace celebrity and musician, building a reputation with his provocative image and electronic music. He later transitioned to makeup artistry and entrepreneurship, founding Jeffree Star Cosmetics in 2014. The brand, celebrated for its bold colors and innovative products, has become the primary source of his wealth.

Beyond his success in cosmetics, Star wields significant influence through his YouTube channel, which he launched in 2006. The platform, boasting millions of subscribers, features makeup tutorials, product reviews, and glimpses into his luxurious lifestyle. Over the years, he has expanded his brand into merchandise and accessories while collaborating with other leading beauty influencers. However, his career has been marked by controversy, including backlash for past racist remarks and public feuds with fellow influencers and celebrities. Despite these challenges, Jeffree Star remains a dominant and resilient force in the beauty and entertainment industries.

Who is Jeffree Star?

Jeffree Star, born Jeffrey Lynn Steininger Jr., has risen to become one of the most prominent figures in the beauty industry and a highly recognized YouTuber. However, his path to fame and fortune was anything but easy. Jeffree experienced profound loss at a young age when his father tragically took his own life, leaving him to be raised by his mother. She worked tirelessly to support their household, juggling multiple jobs to make ends meet. Despite these challenges, Jeffree’s resilience and determination began to shine through in his early years.

By fifth grade, Jeffree came out as gay, embracing his identity with confidence even in the face of societal challenges. During high school, his love for makeup blossomed as he experimented with his mother’s cosmetics, honing the skills that would later define his career. After graduating, he made a bold decision to legally change his name to Jeffree Star, marking the beginning of his journey toward creating a unique and glamorous persona. From those formative years of self-expression and perseverance, Jeffree began his ascent to become a trailblazer in beauty and an inspiration to many.

Wiki/Bio Of Jeffrey Star 

Attribute	Details
Net Worth	$200 million
Real Name	Jeffrey Lynn Steininger Jr.
Date of Birth	November 15, 1985
Age	37
Birthplace	Los Angeles, California, USA
Height	6 ft 1 in (1.85 m)
Gender	Female
Source of Wealth	Beauty Guru and Cosmetics Company Mogul
Best-Known For	Jeffree Star Approved Reviews and Androgynous Style
Achievements	Built Jeffree Star Cosmetics into a powerhouse in the makeup industry
Key Traits	Charisma, creativity, bold personality, and commitment to pushing boundaries
Legacy	A trailblazer and cultural icon in the beauty community

Jeffree Star Early Life

Jeffree Star, born Jeffrey Lynn Steininger Jr. on November 15, 1985, in Orange County, California, faced significant challenges early in life. His father, Jeffrey Steininger Sr., tragically died by suicide when Jeffree was just six years old, leaving him to be raised by his mother, Marra Shubyann Lindstrom Steininger, a former model. From a young age, Jeffree showed an interest in makeup, often experimenting with his mother’s cosmetics. By junior high, he was wearing makeup to school daily, embracing self-expression despite societal norms. After graduating high school, Jeffree moved to Hollywood, determined to pursue a career in modeling and makeup artistry. To support himself, he worked at makeup counters and took freelance gigs at weddings and fashion shoots while nurturing a passion for music.

As his career progressed, Jeffree’s talent and unique style began to attract attention. He leveraged social media, particularly MySpace, to share makeup tutorials, beauty tips, and his original songs. His bold personality and creative content quickly earned him a massive online following, making him one of MySpace’s most influential personalities by 2006. His profile, filled with striking photos and engaging posts, often garnered tens of thousands of comments, and he became one of the platform’s most connected users. In addition to his social media fame, Jeffree gained recognition as an independent music artist, with his songs consistently topping MySpace Music’s Independent Artists charts, cementing his status as a trailblazer in the early days of internet stardom.

Jeffree Star Career Highlights

Jeffree Star first rose to fame through MySpace, where his bold personality and creative expression found a receptive audience. On the platform, he shared glimpses into his personal life, unique fashion designs, and candid social commentary on topics like self-image, confidence, fame, and beauty. His unapologetic approach and eye-catching content made him one of MySpace’s most-followed personalities, helping him build a loyal fan base that appreciated his individuality and honesty.

In addition to his social media success, Jeffree ventured into music, kickstarting his career after befriending Samantha Maloney, the drummer for Peaches. In 2009, he released his studio album, Beauty Killer, which featured tracks like “Lollipop Luxury,” later remixed with Nicki Minaj. Despite his foray into music, Jeffree’s most significant achievement came in November 2014 when he founded Jeffree Star Cosmetics. The makeup brand quickly skyrocketed to success, solidifying his position as a beauty mogul. Simultaneously, his YouTube channel, jeffreestar, became a powerhouse in the beauty community, amassing over 15.8 million subscribers and more than 2.59 billion views. By 2018, Forbes reported that Jeffree earned $18 million from YouTube alone, ranking him among the highest-paid YouTubers of the year.

Jeffree Star Personal Life

Jeffree Star has kept much of his personal life private, leaving fans intrigued by his relationships. From 2015 to 2020, he was in a highly publicized relationship with Nathan Schwandt. The couple often shared glimpses of their life together on social media, becoming a favorite pair among Jeffree’s followers. However, their relationship ended in early 2020, with Jeffree addressing the breakup in an emotional video, explaining that the split was amicable and rooted in personal changes.

In recent years, Jeffree’s love life has remained a topic of speculation. Rumors have swirled about him dating an NFL player, but details about this alleged relationship have been scarce. Jeffree has neither confirmed nor denied these claims, leaving fans and media curious about the truth. Despite the mystery surrounding his personal life, Jeffree continues to focus on his flourishing businesses and expansive career while maintaining a level of intrigue about his romantic relationships.

Jeffree Star Cosmetics

In 2014, Jeffree Star took a bold leap into the world of cosmetics, founding Jeffree Star Cosmetics with the entirety of his life savings earned from his music and makeup career up until that point. At the time, he was on the verge of financial ruin and felt that his music career had stalled, making the launch of his cosmetics line both a risky and necessary move. Jeffree was one of the early influencers to use YouTube not just as a platform for entertainment, but as a tool to promote both his personal brand and his newly launched products. Initially, his YouTube content was focused on his music, but over time, he transitioned into creating makeup tutorials, reviews, and promotional videos for Jeffree Star Cosmetics. This shift, combined with his established celebrity connections, like his friendship with Kat Von D, allowed his brand to grow rapidly, eventually amassing more than 15 million subscribers and over 2.6 billion views on his YouTube channel.

The success of Jeffree Star Cosmetics began with the launch of his velour liquid lipsticks, which sold out all 30,000 units within minutes of release. Riding on the momentum, Jeffree quickly expanded his product offerings to include lip scrubs, highlighter palettes, and eyeshadow palettes, all of which received immediate attention and sold out fast. As his brand’s reputation grew, so did its offerings, with accessories and clothing lines such as makeup bags and mirrors. In 2018, Jeffree’s cosmetics line reached a significant milestone with its first mall-based store in the U.S. However, the bulk of his revenue still comes from direct sales through his warehouse in Los Angeles, where his team fulfills orders directly to consumers, maintaining a strong connection with his loyal fanbase and ensuring the continued success of his cosmetics empire.

Success Of Jeffree Star

In a 2018 interview with YouTuber Shane Dawson, Jeffree Star revealed that the annual gross revenue of his cosmetics empire exceeded $100 million. While this figure couldn’t be independently verified since Jeffree Star Cosmetics is a private company, the extravagant lifestyle that Jeffree leads—highlighted by his multimillion-dollar homes and luxury car collection—strongly suggests that his business is thriving. Beyond cosmetics, Jeffree has diversified his investments into various sectors, including marijuana, real estate, and merchandising. He also owns the shipping and fulfillment center that handles orders for Jeffree Star Cosmetics and other drop-shipping businesses, helping to streamline operations and maintain control over his growing empire.

In collaboration with Shane Dawson, Jeffree launched a highly successful line of eyeshadows and liquid lipsticks in 2019. Jeffree claimed in an October 2019 YouTube video that the sales of the eyeshadow would generate $35 million, with $10 million of that going to Shane. Thanks to strong demand and reorders, the revenue potential only grew from there. In 2018, Jeffree earned $18 million across his various business ventures, ranking him as the fifth-highest-paid YouTuber that year. His income remained impressive in 2019, earning $17 million and securing the fourth spot on the list of highest-paid YouTubers. In 2020, while his earnings dipped slightly to $15 million, it was still enough to place him in the top ten, solidifying his position as one of the most successful digital entrepreneurs in the world.

Jeffree Star Beauty killer

In 2009, Jeffree Star released his first and only studio album, Beauty Killer, a project that showcased his knack for catchy electronic beats and bold self-expression. The album achieved moderate success, reaching number 122 on the Billboard 200 chart. The official music video for the title track has since garnered over 18 million views on YouTube, reflecting Star’s ability to captivate audiences with his unique style. However, as the MySpace era began to fade, Jeffree realized he needed to pivot to a platform with greater longevity and potential. This led him to YouTube, where he found a new stage for his creativity and charisma.

On YouTube, Jeffree began posting beauty reviews and lifestyle vlogs, quickly drawing his loyal MySpace followers to his new channel. His unorthodox approach to content creation—whether reviewing products from the backseat of a Rolls Royce or applying makeup while smoking marijuana—shook up the beauty community. His “Jeffree Star Approved” rating became a coveted seal of approval for makeup brands, driving significant attention and sales. Over time, Jeffree’s channel amassed over 15.9 million subscribers, allowing him to leverage his fame to launch his wildly successful Jeffree Star Cosmetics. He also collaborated with top influencers, most notably Shane Dawson. Today, Jeffree resides on an 80-acre yak ranch in Wyoming, where he shares his life with his beloved eight Pomeranians, continuing to expand his influence and entrepreneurial ventures.

Jeffree Star Leaves The Music Industry

In 2010, Jeffree Star was poised to release a second album in partnership with Konvict Muzik, the record label founded by artist Akon. However, this project never materialized, and by 2013, Jeffree officially stepped away from the music industry under unclear circumstances. Over time, he reflected on his experience with the label and later stated that signing with Konvict Muzik was “the biggest mistake he ever made,” expressing disappointment with the direction his music career took during that time. His departure from music marked a shift toward focusing on his burgeoning cosmetics empire, which would go on to make him a household name in the beauty world.

Despite his exit from music, Jeffree Star made a surprise return to the scene in 2024, celebrating the 15th anniversary of his debut album, Beauty Killer. In September of that year, he announced a special re-release of the album, featuring a new cover and three additional tracks: “Hi, How Are Ya?”, “Red Lipstick” featuring Yelawolf, and a special “Beauty Killer – Wyoming edition.” This re-release sparked excitement among both long-time fans and newer followers, marking a full-circle moment for Jeffree as he revisited his musical roots while maintaining his dominant presence in the beauty industry.

Jeffree Star Sources of Income

Jeffree Star’s primary sources of income come from his thriving career as a makeup artist and his entrepreneurial ventures. His cosmetics line, Jeffree Star Cosmetics, is the cornerstone of his fortune, with millions generated through product sales and collaborations. In addition to his makeup brand, Jeffree has expanded into multiple business areas, including investments in the marijuana industry, real estate, and merchandise. His keen business sense and ability to diversify his income streams have played a significant role in building his wealth.

Beyond his cosmetics empire, Jeffree also owns the shipping and fulfillment center that supports his brand, ensuring direct control over logistics and operations. Additionally, his YouTube channel, with millions of subscribers, contributes significantly to his income. Through brand partnerships, ad revenue, and product promotions, Jeffree continues to earn millions from his online presence. His combination of business savvy and social media influence has solidified his place as one of the most financially successful figures in the beauty industry.

Jeffree Star Business Ventures, Investments

Jeffree Star has established himself as one of the most influential figures in the beauty industry, using his massive social media following to build an empire. Known for his bold makeup looks and charismatic personality, he has earned millions by sharing his makeup skills and product recommendations with his millions of followers across platforms like YouTube, Instagram, and Twitter. While social media promotion and brand partnerships have certainly contributed to his wealth, the most significant source of income for Jeffree Star comes from his cosmetics brand, Jeffree Star Cosmetics. The company has become a dominant force in the beauty industry, known for its high-quality products and distinctive branding, generating substantial revenue each year.

In addition to his cosmetics line, Jeffree has secured lucrative endorsement deals with various brands, further expanding his business ventures. His collaborations with other beauty influencers and his ability to launch successful product lines have helped him maintain a strong position in the market. These endorsement deals, combined with his entrepreneurial spirit, have enabled him to diversify his income streams beyond cosmetics. Jeffree’s success story is a testament to how leveraging personal branding and social media influence can lead to massive financial success in today’s digital age.

Other Music Collaborations And Albums

In addition to his debut studio album, Beauty Killer, Jeffree Star released several other albums throughout his music career, each contributing to his growing fan base and reputation as an electronic music artist. His discography includes Plastic Surgery Slumber Party (2007), Cupcakes Taste Like Violence (2008), and Blush (2010), all of which showcased his provocative style and catchy, edgy tracks. In 2012, he released multiple albums, including Mr. Diva, Virginity, and The Shit You Weren’t Supposed to Hear!, further solidifying his place in the underground music scene. These albums featured his unique blend of electronic beats, bold lyrics, and unabashed personality, making them popular among his fans.

In addition to his own musical projects, Jeffree also collaborated with several notable artists in the industry. In 2010, he made an appearance in the second version of Kesha’s music video for the hit single “Take It Off,” adding his signature flair to the visuals. Jeffree also worked with a variety of other artists, including Millionaires, Deuce, Blood on the Dance Floor, and Larry Tee. These collaborations helped to expand his reach in the music world, cementing his reputation as not just a solo artist, but also as a sought-after collaborator in the pop and electronic music scenes.

Jeffree Star Impressive Car Collection

Jeffree Star is known for his extravagant lifestyle, and one of the standout features of that lifestyle is his impressive car collection. With a total of 25 vehicles valued at over $4 million, Jeffree’s collection includes some of the most luxurious and high-performance cars on the market. Among the crown jewels of his fleet is the McLaren Senna, worth an astounding $1.7 million, a testament to his love for speed and luxury. His garage also boasts a Rolls-Royce Cullinan ($650,000), a Rolls-Royce Dawn ($410,000), and a Rolls-Royce Wraith ($330,000), showcasing his fondness for the classic luxury brand.

In addition to the Rolls-Royces, Jeffree owns a Lamborghini Urus ($220,230), a Lamborghini Huracán ($178,000), and a McLaren 570S ($192,500), all of which are known for their cutting-edge design and thrilling performance. His collection also includes an Aston Martin Vantage ($150,000), a BMW i8 Roadster ($200,000), and a Jeep Wrangler Rubicon ($44,000) for a more rugged driving experience. Notably, he also owns a 1965 Rolls-Royce, valued at $75,000, adding a vintage touch to his high-end collection. Each vehicle in Jeffree’s garage reflects his penchant for luxury, speed, and exclusivity, further solidifying his status as a collector of some of the finest automobiles in the world.

Interesting Facts About Jeffree Star

Jeffree Star’s rise to fame began on MySpace, where he captivated audiences with his bold makeup looks and music. This early exposure laid the foundation for his seamless transition to YouTube, where he became a dominant figure in the beauty community. Leveraging his growing popularity, Jeffree launched his cosmetics brand, Jeffree Star Cosmetics, which turned him into a makeup mogul. One of the brand’s most iconic products, the Blood Sugar Palette, generated over $20 million in sales, underscoring his business acumen and influence in the beauty world.

Beyond makeup, Jeffree has built an enviable lifestyle. He owns a luxury car collection valued at over $4 million, featuring standout pieces like the $1.7 million McLaren Senna. In 2021, seeking a quieter life, he relocated to a sprawling 500-acre ranch in Wyoming after selling his Hidden Hills mansion for $16.7 million. Despite his success, Jeffree has faced his share of controversies, including public feuds with high-profile figures such as James Charles, Kim Kardashian, and Kylie Jenner. In addition to cosmetics, he has diversified his portfolio with investments in marijuana businesses and real estate, showcasing his versatility as an entrepreneur.

Real Estate Assets Of Jeffree Star

In 2016, Jeffree Star and his then-partner Nathan Schwandt, a model and social media personality, moved into an opulent mansion in Calabasas, California. The 10-bedroom, 15-bathroom estate, which Jeffree purchased for $3.62 million, featured stunning panoramic views of the surrounding mountains and valleys, set on a sprawling 30,000-square-foot lot. Jeffree invested millions more into renovating and upgrading the property, creating a luxurious living space that reflected his extravagant taste. Despite the significant investments, Jeffree sold the home in November 2020 for $3.4 million, just a slight loss from the original price.

Shortly after selling the Calabasas property, Jeffree upgraded to a much larger and more luxurious estate in Hidden Hills, California, purchasing it in December 2019 for $14.6 million. The sprawling 25,000-square-foot mansion sat on nearly three acres of land and included eight bedrooms and 13 bathrooms, offering ample space for Jeffree’s growing lifestyle. In 2021, he listed the property for $19.5 million, a nearly $5 million increase over the purchase price. After some price reductions and a year on the market, Jeffree eventually sold the Hidden Hills mansion for $15.5 million in June 2022. Around the same time, he invested in a vast 70-acre ranch in Wyoming, later expanding his property holdings by acquiring an additional 500 acres, signaling a new chapter in his real estate journey.

FAQs About Jeffree Star Net Worth

Q: What is Jeffree Star net worth in 2024?
A: Jeffree Star net worth is estimated to be around $200 million as of 2024, primarily driven by the success of his cosmetics brand, Jeffree Star Cosmetics, along with his YouTube earnings, endorsements, and various business ventures.

Q: How did Jeffree Star become wealthy?
A: Jeffree Star became wealthy through his makeup line, Jeffree Star Cosmetics, which he founded in 2014. Additionally, he earned significant income from his YouTube channel, brand collaborations, and investments in marijuana, real estate, and merchandising.

Q: How much does Jeffree Star make from YouTube?
A: Jeffree Star’s YouTube earnings have been substantial, earning $18 million in 2018, $17 million in 2019, and $15 million in 2020, making him one of the highest-paid YouTubers each year. His channel, which has over 15 million subscribers, is a major source of income through ad revenue, sponsorships, and product collaborations.

Q: What is Jeffree Star Cosmetics worth?
A: While exact figures for Jeffree Star Cosmetics’ value are not publicly disclosed, the brand is estimated to generate over $100 million annually in revenue, with some product releases generating millions in sales within hours.

Q: What other investments does Jeffree Star have?
A: Apart from his cosmetics empire, Jeffree Star has invested in marijuana businesses, real estate, and owns a shipping and fulfillment center that supports his business operations. He also owns several luxury vehicles, a ranch in Wyoming, and previously lived in multi-million-dollar mansions.

Conclusion

Jeffree Star net worth of $200 million is a testament to his entrepreneurial success, driven largely by the booming Jeffree Star Cosmetics brand and his strategic use of social media to connect with millions of fans. While his career began with a focus on music and MySpace fame, Jeffree’s pivot to makeup and YouTube stardom has solidified his position as a major influencer in the beauty industry. His diverse investments and smart business moves, including real estate and marijuana ventures, further showcase his financial acumen. Despite facing controversy along the way, Jeffree’s ability to reinvent himself and grow his empire ensures that his wealth continues to grow.

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